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BGaming Enters African Market With Premier Bet Partnership

BGaming Enters African Market With Premier Bet Partnership
BGaming Enters African Market With Premier Bet Partnership

Renowned iGaming content provider BGaming has made its debut in the African market by signing a multi-brand content deal with Premier Bet, a leading licensed operator in the region.

This strategic partnership marks a significant expansion for BGaming, further solidifying its global presence.

Under this new collaboration, BGaming has introduced a variety of its popular games to Premier Bet’s platform. Players across several African markets can now enjoy titles such as Fruit Million, Wild Cash X9990, Bonanza Billion, Aztec Clusters, and Merge Up.

Premier Bet, established in 1997, operates in 17 countries across the continent. As one of Africa’s largest betting companies, it offers extensive gaming and business opportunities in the west, east, central, and southern regions of Africa.

Africa has long been a hub of innovation and resilience, particularly in the gambling industry, which has seen dynamic growth in recent years. BGaming’s entry into this market underscores the company's exponential global growth and sets the stage for further success in this thriving region.

Olga Levshina, Chief Commercial Officer at BGaming, expressed her enthusiasm about the partnership: “BGaming continues to penetrate international iGaming markets, with its fresh approach to online casino proving a hit with a wide demographic of players.

With this partnership, we have added some of our most appealing titles to Premier Bet’s games line-up as it seeks to expand its player base.”

Karen Hope, Director of Casino at Premier Bet, shared similar sentiments: “We are pleased to partner with BGaming to drive this next phase of Premier Bet’s development across several key African markets. The studio’s vibrant games add variety to our casino games collection.”

This collaboration between BGaming and Premier Bet exemplifies the ongoing growth and innovation in the African iGaming sector, promising exciting developments for players and operators alike.



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