Instant Win Gaming (IWG), a prominent supplier of eInstant games to NASPL/WLA-member lotteries, has announced the promotion of Jason Lisiecki to the newly established position of Executive Vice President, Global.
In his new role, Lisiecki will leverage his extensive experience in the lottery industry, particularly in eInstant games, to provide guidance on best practices for program excellence and sales growth to IWG's global customer base. He will also retain oversight of the company's strategic partnerships with North American lotteries from a product management perspective.
Lisiecki initially joined IWG more than five years ago as Vice President, North America, with a focus on the company's lottery accounts and content strategy throughout the region.
During this tenure, he played a pivotal role in assisting numerous lotteries in launching and advancing their eInstant programs. Notable collaborations include Atlantic Lottery, British Columbia Lottery Corporation, DC Lottery, Georgia Lottery, Kentucky Lottery, Loto-Québec, Michigan Lottery, New Hampshire Lottery, Ontario Lottery and Gaming, Pennsylvania Lottery, and Virginia Lottery.
Before joining IWG, Lisiecki spent eight years with the Michigan Lottery, where he served as a key member of the team responsible for the inception and launch of its pioneering eInstant program, one of the most innovative initiatives of its kind in the United States.
Rhydian Fisher, CEO of IWG, expressed his satisfaction with Lisiecki's promotion, stating, "Jason's promotion is thoroughly deserved, and I could not be happier to make this announcement. Jason has been instrumental to the success of IWG and the growth of the eInstant category in North America. I know he will serve as a highly valuable resource to our customers worldwide."
Commenting on his new role, Lisiecki stated, "Of course, I continue to be incredibly bullish about the eInstant category and innovation in the iLottery sales channel. I'm thrilled to step into this new role at IWG and look forward to partnering with all our lottery customers to support their momentum and unlock further opportunities."