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Altenar Unveils New Ganagol Tool To Elevate Engagement In LatAm Markets


Altenar Unveils New Ganagol Tool To Elevate Engagement In LatAm Markets
Altenar Unveils New Ganagol Tool To Elevate Engagement In LatAm Markets

Altenar, a leading sportsbook and iGaming software provider, has introduced a game-changing addition to its betting tools with the release of its new Ganagol product.


This latest development is designed to boost user engagement and brand loyalty for operators, particularly in the rapidly growing Latin American (LatAm) markets.


Ganagol offers an alternative form of sports betting where instead of wagering on single events, players pay an entry fee to predict the outcomes of a series of football matches.


If a player correctly predicts the result of every match, they stand to win a significant prize. Smaller prizes are also available for those who accurately forecast a certain number of outcomes.


Often referred to as "Toto" in other regions, this product is designed to capture the excitement of multiple-event betting. The tool allows Altenar's operator partners to customize various aspects, including the format—whether predictions are based on match results or correct scores. Operators can also tailor the payout structure, offering weekly prizes or rollover jackpots to keep players coming back for more.


One of the most appealing features of Ganagol is the ability to increase the prize pool in line with the number of participants. A portion of each entry fee is allocated to the prize pot, creating greater anticipation as more players join, and the potential winnings grow. Additionally, players can predict the total number of goals scored across the fixtures, further enhancing the gaming experience.


This innovative product has already proven to be a key differentiator in the global sports betting market, with particular success in LatAm. Altenar’s upgraded Ganagol tool gives operators new opportunities to drive player retention and engagement.


Dinos Doxiadis, Sportsbook Product Development Manager at Altenar, expressed his excitement about the new product:"This is an uplift of a product that has seen great adoption in LatAm. The new functionalities give our operators more options to increase user engagement, retention, and acquisition. We believe it’s the most sophisticated tool of its kind in the industry."


With its ability to appeal to both casual and experienced bettors, Ganagol positions Altenar’s operator partners to capture greater market share, especially in regions like LatAm, where demand for innovative betting solutions continues to rise.

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