Betby Expands NFL Betting Markets Ahead Of New Season
- iGaming Gazette
- 2 days ago
- 2 min read

Betby, the premium sportsbook provider, is gearing up for the new NFL season with a significant enhancement to its American football portfolio. The update introduces an expanded range of player prop markets alongside the eagerly awaited rollout of microbetting options, delivering a more interactive experience for bettors.
Backed by official NFL data rights, Betby’s upgraded player props go beyond the standard totals, giving fans the chance to wager on outcomes such as anytime, first, next, and last touchdown scorers. The addition allows bettors to track and engage with individual performances throughout every game, adding depth and variety to traditional wagering formats.
Microbetting Elevates Live Engagement
Alongside the expanded props offering, Betby is launching microbetting markets designed specifically for the pace and intensity of NFL matchups. Players can now place bets on live scenarios such as team to score on the next drive, drive outcomes, drive to score, and drive to touchdown. These quick-turnaround markets bring an entirely new layer of real-time interactivity, enabling users to bet on almost every possession.
The timing of the release ensures that Betby’s operator partners will be fully equipped to deliver these betting experiences from the opening week of the season, maximising player engagement right from the start.
Industry Perspective
Commenting on the expansion, Kirill Nekrasov, Head of Sportsbook Product at Betby, said, “The NFL is one of the most followed and engaging sports competitions in the world, and we are thrilled to expand our coverage with official data-driven markets.
By introducing a wider range of player props alongside microbetting opportunities, we are giving our partners the tools to deliver a far more immersive experience to their users throughout the entire season.”
Strengthening Betby’s Position
This latest development underlines Betby’s commitment to innovation and its focus on next-generation betting experiences. By broadening market depth and embracing new formats like microbetting, the provider reinforces its reputation as a sportsbook supplier that adapts to the evolving needs of both operators and bettors.
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