Bragg Unveils Big Ticket Bonanza to Power Next-Level Player Engagement

Bragg Unveils Big Ticket Bonanza to Power Next-Level Player Engagement

Bragg Gaming Group (NASDAQ: BRAG, TSX: BRAG) has rolled out its latest gamification-driven innovation with the launch of Big Ticket Bonanza, a dynamic engagement campaign tool designed to supercharge player interaction and loyalty across global iGaming markets. The tool becomes the newest addition to Bragg’s award-winning Fuze™ marketing and promotional suite.

Crafted with flexibility and scalability in mind, Big Ticket Bonanza empowers operators to run highly customized and interactive campaigns without disrupting gameplay. Players earn guaranteed-win scratchcards at random while engaging with casino content, unlocking instant cash prizes or raffle entries for weekly and monthly prize draws.

Matevž Mazij, CEO at Bragg Gaming Group, explained:“Innovation and excellence form the cornerstone of the Bragg approach to iGaming, and to ensure that our operator partners have the latest tools available in creating dynamic and fantastic experiences for their players. Big Ticket Bonanza is the latest evidence of that focus, our commitment to investing in our products and presents a significant competitive advantage for Bragg as an iGaming supplier—an advantage that we’re looking to drive home globally.”

Seamless Integration, Tailored Campaigns

Big Ticket Bonanza allows operators to maintain full control over the look and feel of each campaign, offering end-to-end branding flexibility including colors, logos, and themes. This creates a consistent player experience aligned with the operator’s brand identity.

Designed with real-time engagement in mind, ticket counters and progress indicators can be embedded within the game UI or via external campaign widgets, enhancing visibility and boosting user retention.

The secure, RNG-backed prize draw mechanism ensures transparent results and includes exportable audit logs for regulatory compliance, making Big Ticket Bonanza ideal for regulated markets worldwide.

Supporting Short-Term Blasts and Long-Term Campaigns

Whether used for a flash promotion or a month-long activation, Big Ticket Bonanza is built for scalability. The tool rewards players for consistent engagement, with higher play volumes translating into more entries and better chances at winning.

Crucially, this approach strengthens the relationship between the player and operator, increasing session time and wagering volume without interrupting the core casino experience.

Bragg’s gamification tool has launched in collaboration with Senator Group in Croatia, a key market where Bragg’s PAM platform powers the operator’s transition from land-based to online.

Vedran Maric, Head of iGaming at Senator Group, noted:“Bragg has been a terrific partner to us in our transition from land-based to offering iGaming to our players, and their suite of products and technology have proven invaluable in this process.We’re working collaboratively with Bragg to introduce Big Ticket Bonanza into our marketing, but I’m sure it will be well received by our players in the Croatian market.”

Strengthening Bragg's Global Position

This strategic release reflects Bragg’s broader goal of delivering best-in-class player engagement tools to its growing base of operators across Europe, the U.S., and Latin America. With an aggressive rollout planned, Big Ticket Bonanza is poised to become a cornerstone of operator marketing strategies in Bragg-powered platforms.

Big Ticket Bonanza now joins a robust list of tools within the Fuze™ engagement suite, which includes tournaments with real-time leaderboards, AI-powered game recommendations, quests, flash jackpots, sophisticated bonus configurations, and free rounds.

By continuing to evolve Fuze™ into a full-service player engagement ecosystem, Bragg Gaming solidifies its reputation as a forward-thinking technology partner in the global iGaming sector.

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