GR8 Tech Partners With GOA To Launch Advanced Sportsbook Course

GR8 Tech Partners With GOA To Launch Advanced Sportsbook Course

Leading iGaming solutions provider GR8 Tech has teamed up with Gaming Operations Academy (GOA) to roll out a cutting-edge educational initiative—the Advanced Sportsbook Management course—tailored for seasoned professionals in the online betting industry.

Designed to elevate sportsbook operations beyond conventional tactics, the course offers deep strategic insights for decision-makers aiming to thrive in a highly competitive market.

Targeting sportsbook managers, marketing heads, founders, and C-suite executives, the curriculum focuses on refining sportsbook strategy to meet the demands of modern iGaming ecosystems. Participants will explore advanced player acquisition models, retention techniques, user experience optimisation, and profit margin control—all critical components for achieving long-term, scalable success.

“Many experienced operators reach a point where their current tools limit their growth—they’ve tried a lot but still hit a glass ceiling,” said Vlad Andrusenko, Head of Sportsbook Product at GR8 Tech.“GR8 Tech’s sportsbook-driven solutions are built to break through that. From personalized odds and content to advanced player segmentation and journey building, we offer a toolkit designed for sustainable, scalable success. I’m looking forward to diving into these capabilities during the course and showing operators how they can unlock new levels of performance.”

Elite Mentorship From Industry Experts

The course will be led by Kyle Lawson, a veteran sportsbook manager and business analyst whose decade-long career spans pricing strategy, risk management, and operations in both crypto and fiat sportsbook environments. Joining Lawson are Vlad Andrusenko and Kateryna Shevchenko, GR8 Tech’s CRM Product Manager, who will share real-world expertise, live demonstrations, and platform walkthroughs.

Course modules are built to address pressing industry pain points, such as:

• Cutting through market saturation

• Innovating gamification for Gen Z and millennial bettors

• Creating tailored player journeys using advanced CRM tools

• Managing risk and enhancing sportsbook margins without sacrificing UX

Free Workshop Opens Doors for Industry Professionals

To kick off the program, GOA will host a free introductory workshop, Advanced Sportsbook Management: Winning the Market, on May 6th. The webinar-style event is open to all professionals in the iGaming space and will spotlight key topics from the course—offering tactical insights on player retention, operational efficiency, and sustainable growth in a saturated sportsbook landscape.

Registration for the free webinar is now open, with early interest already surging among operators looking to sharpen their edge ahead of 2025.

The collaboration between GR8 Tech and Gaming Operations Academy reinforces a growing demand for advanced professional development in the sportsbook sector, especially as operators seek to future-proof their offerings and outpace the competition in an evolving global market.

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