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King Midas Games Initiates Worldwide Expansion With Strategic Rebrand


King Midas Games Initiates Worldwide Expansion With Strategic Rebrand
King Midas Games Initiates Worldwide Expansion With Strategic Rebrand

iGaming studio, formerly known as Kingmaker Games, reveals a revamped brand identity, signalling its intent for global dominance in the dynamic iGaming sector.


King Midas Games, formerly Kingmaker Games, has embarked on an ambitious journey of international expansion, transcending its origins in Asia.


The strategic rebrand, unveiled by the iGaming studio, marks a significant milestone in its quest to conquer key markets worldwide, with a primary focus on Europe and South America.


Since its inception in 2018, King Midas Games has evolved from a fledgling startup to a formidable player in the industry, driven by its unwavering commitment to delivering top-tier iGaming experiences.


The rebrand underscores the studio's commitment to excellence and innovation, with a promise to captivate audiences across the globe with its groundbreaking content.


Renowned for its revolutionary game mechanics, King Midas Games offers a diverse range of next-generation features, including high-octane go-kart races, thrilling animal obstacle courses, and immersive survival-style gameplay.


These innovative offerings are reshaping the iGaming landscape, setting a new standard for entertainment in the digital realm.


The studio is set to showcase its redefined identity at ICE London 2024, booth S10-155, where attendees will have the opportunity to experience firsthand the magic of King Midas Games.


Alongside its cutting-edge game portfolio, the studio will highlight its bespoke content capabilities, tailored to meet the unique needs of operators seeking localized and differentiated gaming experiences.


A spokesperson from King Midas Games expressed their enthusiasm about the rebrand, stating, "The launch of King Midas Games heralds an exciting new chapter in our journey. Our vision is to revolutionize the online casino gaming landscape by offering innovative, engaging, and high-quality games, with a focus on next-generation concepts that drive enhanced operator engagement."


The studio's presence at ICE London is just the beginning of a series of global events planned for the year, with appearances scheduled at SiGMA Americas in Sao Paulo, Brazil, in April 2024, and the inaugural SBC Summit in Lisbon in September 2024.


These initiatives underscore King Midas Games' readiness to tackle new challenges and cement its position as a leader in the ever-evolving iGaming industry.

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