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Pariplay® And Zitro Digital Join Forces In Fusion® Partnership

Updated: Sep 19, 2023

Pariplay® And Zitro Digital Join Forces In Fusion® Partnership

Pariplay®, a subsidiary of NeoGames S.A, has secured an exciting Fusion® partnership with Zitro Digital, expanding its online presence following a successful track record in land-based casinos.

Under this agreement, Zitro Digital's popular bingo and slot titles will be seamlessly integrated into Pariplay®'s leading aggregation platform. These games will then be made available to prominent operators in key markets, strengthening Pariplay®'s digital profile and contributing to the company's ambitious growth plans.

Zitro Digital, renowned for its leadership in the retail sector, has achieved remarkable success in diverse markets worldwide, particularly in Latin America and Spain.

This partnership marks a significant milestone for Pariplay® and highlights the rapid expansion of the Fusion® platform. Pariplay® has recently integrated with prominent names such as EQL Games in North America and Galaxsys in Armenia, further enriching its content offering.

The Fusion® platform stands out with its vast collection of over 14,000 games from more than 120 suppliers. Additionally, it provides a comprehensive suite of back-office conversion and retention tools that enhance player value.

Ashley Bloor, Director of Partnerships at Pariplay®, expressed enthusiasm for the collaboration, stating, "Zitro Digital is a fantastic addition to the Fusion® platform. Their high-quality content, cutting-edge technology, and commitment to innovation perfectly align with our goal of offering the very best titles in our portfolio. We are confident that this partnership will be strong and successful."

José Javier Martí, Chief Operations Officer at Zitro Digital, shared his excitement, saying, "Integrating with Pariplay®'s innovative Fusion® platform is an exciting step for us as we strive to deliver world-leading content and technology. As leaders in video bingo and with our slots experiencing continued growth, we are eager to expand our online presence and bring our games to an even larger audience in collaboration with Pariplay®."

The Fusion® partnership between Pariplay® and Zitro Digital represents a significant move in the iGaming industry, uniting two esteemed companies to provide an enhanced gaming experience to players worldwide.



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