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Premier Debut: Wizard Games Launches With Atlantic Lottery, Strengthening Canadian Presence


Premier Debut: Wizard Games Launches With Atlantic Lottery, Strengthening Canadian Presence

NeoGames S.A (Nasdaq: NGMS) subsidiary Wizard Games has achieved a significant milestone by making its debut with Atlantic Lottery (AL), as it marks its entry into Atlantic Canada's gaming landscape.


The introduction of Wizard Games' titles has already garnered remarkable popularity in Canada. Games like Spirit of Mustang and Flamin’ 7’s are now accessible to AL's customers through the state-of-the-art Fusion® aggregation platform by Pariplay®.


This triumphant launch paves the way for Wizard Games to deliver innovative and captivating content to players throughout the region. This move is in line with the company's strategy to establish a prominent presence in the burgeoning Canadian online gaming market.


Atlantic Lottery (or Loto Atlantique) serves as a vital Canadian organization that offers government-regulated and responsible lottery products in Atlantic Canada. As a publicly-owned entity by the four Atlantic provinces, the operator diligently directs 100% of its profits to the governments of Atlantic Canada.


This strategic launch underlines the continuous expansion of the NeoGames subsidiary's footprint in Canada. The company has already launched in Alberta with the AGLC and has secured a series of significant agreements with top-tier operators in Ontario, where it holds a local B2B gaming license.


In reference to this integration, Michael MacKinnon, VP of Product at Atlantic Lottery, expressed, "We are excited to introduce Wizard Games' captivating content to players in the region, offering them an array of forward-looking and engaging titles to explore and enjoy. We anticipate a fruitful partnership with the studio and look forward to providing our customers with a range of exceptional games."


Benedict McDonagh, Managing Director at Wizard Games, added, "At Wizard Games, we consistently aim to raise the entertainment bar and captivate players globally. We are thrilled to share our content with players in Atlantic Canada. Given our considerable successes in North America and Canada, we are eagerly anticipating the prospects that this partnership will bring."


Shivan Patel, VP of North America at Pariplay®, affirmed, "The Canadian market holds a paramount position for us, and we are elated to successfully integrate with Atlantic Lottery. Our market-leading suite of in-house content is poised to exhilarate players in Atlantic Canada."


As Wizard Games continues to expand its influence in the Canadian gaming realm, its alliance with Atlantic Lottery signifies an important step forward in its commitment to delivering top-tier gaming experiences to players in the region.

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