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RubyPlay Breaks Into US Market Through Key Partnership With Yellow Social Interactive


RubyPlay Breaks Into US Market Through Key Partnership With Yellow Social Interactive

RubyPlay, a leading B2B iGaming development studio, is making significant strides in the American market by announcing its inaugural partnership with Yellow Social Interactive (YSI), a dynamic social gaming operator gearing up to become a major player in the casino entertainment sector.


In this groundbreaking collaboration, RubyPlay will introduce more than half of its extensive gaming portfolio to YSI's social casino, catering to players in various US states. This venture marks RubyPlay's debut in the realm of social gaming, a move carefully crafted in conjunction with YSI to tailor each game's look and feel to the social gaming context.


Players on this platform will have the exciting opportunity to interact with two types of in-game currency: Gold Coins and Sweepstakes Coins. This innovative approach not only provides a risk-free gaming environment but also opens the door to tangible real-world rewards, offering players both entertainment and the chance for meaningful prizes.


This partnership is a significant leap forward for RubyPlay's US market presence, laying the foundation for its entry into regulated iGaming states in the near future.


Dr. Eyal Loz, Chief Product Officer of RubyPlay, expressed the studio's enthusiasm: "Our collaboration with Yellow Social Interactive marks a monumental moment for RubyPlay as we step into the vibrant US market. This partnership not only signifies our American debut but also reflects our dedication to delivering innovative, responsible, and immersive gaming experiences.


We are committed to providing an exceptional social casino experience that resonates with a diverse audience, and our tailored offerings are a testament to that commitment."

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