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Salsa Technology Taps Gina Macheri To Lead Latam Expansion Efforts

Salsa Technology Taps Gina Macheri To Lead Latam Expansion Efforts
Salsa Technology Taps Gina Macheri To Lead Latam Expansion Efforts

Salsa Technology has appointed Gina Macheri as Strategic Alliance Manager to spearhead the company’s expansion across Latin American (Latam) markets.

With extensive experience in the iGaming industry, Macheri aims to bolster Salsa’s presence in key Latam jurisdictions.

In her new role, Macheri expressed enthusiasm, stating: “I’m joining Salsa Technology at the perfect time given the business’ prolific growth and as Latam continues to expand thanks to regulation. I cannot wait to play a core role in increasing Salsa’s presence in our main target markets.”

Drawing from her background in strategic business development, Macheri will focus on forging strategic partnerships to drive growth. This week, she will represent Salsa at SAGSE Latam in Buenos Aires, showcasing the company’s cutting-edge technology tailored for local markets.

In addition to expanding Salsa’s footprint in Latam, Macheri will lead the establishment of a team of trade representatives to explore new markets such as Africa and Asia.

Macheri joins Salsa from Betconstruct, where she served as Regional Director, contributing significantly to the company's comprehensive growth.

With a proven track record and deep understanding of the iGaming industry, Macheri brings valuable expertise gained from her tenure at esteemed gaming entities including Ainsworth Game Technology, JVL Gaming Labs, and IGT.

Company Founder, Peter Nolte, expressed confidence in Macheri, stating: “Gina’s talent and experience in strategic business development make her the ideal person to drive our progressive expansion efforts.”



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