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SIS Enhances bet365 Partnership with Global eSoccer Product Launch

SIS Enhances bet365 Partnership With Global eSoccer Product Launch
SIS Enhances bet365 Partnership With Global eSoccer Product Launch

SIS (Sports Information Services), a premier supplier of 24/7 live betting services, has announced a significant expansion of its partnership with long-term collaborator bet365.

This landmark deal will introduce SIS’s comprehensive eSoccer portfolio to all regulated markets, bolstering bet365’s global content offering.

The integration will include the entire suite of H2H Global Gaming League™ eSoccer matches, providing bet365 with a substantial increase in betting opportunities. This addition is expected to significantly boost engagement and margins for the operator.

The agreement marks a considerable enhancement of SIS’s Competitive Gaming offering worldwide. With eBasketball already live, the addition of eSoccer contests will expand bet365’s online platform to over 150,000 events, solidifying its position as a leading sports betting operator.

SIS’s H2H Global Gaming League™ is specifically designed for sportsbooks, offering superior margins and adding up to 10% in value for operators. All eBasketball and eSoccer matches feature professional gamers and are produced entirely in-house at SIS’s secure UK-based studios.

A standout feature of SIS’s Competitive Gaming product is its accreditation with the Esports Integrity Commission’s (ESIC) Gold Standards, the highest possible recognition for integrity and safety in the industry. Each contest is overseen by trained referees to ensure fair play.

Paul Witten, Managing Director EMEA at SIS, expressed his enthusiasm about the new development: “We are very pleased to launch our eSoccer product as part of our long-term partnership with bet365.

It is evident that customers have taken to our fast-paced, highly competitive short-form action and engage with the many available betting opportunities, and we expect this to continue with the integration of our complete Competitive Gaming offering across regulated markets.”



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