SIS (Sports Information Services) has sealed a collaboration with OddsMatrix, the sportsbook platform and data feeds division of EveryMatrix, to integrate its Competitive Gaming product into the OddsMatrix platform.
This partnership will see SIS's full Competitive Gaming portfolio, boasting over 150,000 live events annually, added to OddsMatrix's extensive lineup of sports and esports betting options.
The Competitive Gaming offering features short-form, event-based competitions on popular esoccer and ebasketball gaming titles, providing a diverse array of betting opportunities for customers.
Designed with betting in mind, Competitive Gaming includes on-screen graphics and live caster commentary to enhance the betting experience and drive engagement among bettors.
Customers of EveryMatrix will gain access to a wide range of pre-match and in-play markets and prices, with each match overseen by a trained referee accredited by the Esports Integrity Commission (ESIC), ensuring high integrity and fair play.
Andy Kelly, Head of Commercial Partnerships at SIS, expressed his excitement about the collaboration, stating, “EveryMatrix is a renowned brand in the industry, and this integration with its OddsMatrix platform is a testament to the appeal of the fast-paced, round-the-clock content Competitive Gaming provides.”
Tor Skeie, CEO at OddsMatrix, highlighted the significance of adding Competitive Gaming to their portfolio, stating, “This unique, short-form, action-packed content is proven to appeal to both new and existing sports betting and esports betting audiences, and we’re excited to offer it within the wider OddsMatrix portfolio.”
The partnership between SIS and OddsMatrix underscores the growing demand for innovative betting content and demonstrates SIS's commitment to forging strategic relationships with leading platforms in the iGaming industry.
