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Symplify's CRM Expertise Boosts AdmiralBet's Engagement Strategy


Symplify's CRM Expertise Boosts AdmiralBet's Engagement Strategy

Symplify, the pioneering Stockholm-based provider of CRM and AI cloud solutions, has entered into a strategic partnership with AdmiralBet, a leading sports betting and casino platform in Serbia, further expanding Symplify's extensive partnership portfolio.


AdmiralBet has garnered significant attention in Serbia for its dynamic online sports betting and casino offerings, making it a star operator in the region.


This collaboration with Symplify aims to elevate AdmiralBet's customer engagement strategies, focusing on key channels such as email, SMS, dynamic web, and browser push notifications.


Symplify's expertise lies in its Campaign and Journey builder modules, empowering AdmiralBet to create highly personalized and AI-optimized experiences for its users.


By harnessing Symplify's cloud-based CRM and AI ecosystem, AdmiralBet aims to enhance player engagement significantly, thereby fostering increased customer satisfaction and loyalty, leading to higher lifetime value.


Symplify's CEO, Robert Kimber, expressed his enthusiasm: “AdmiralBet is renowned for its extensive and intuitive iGaming platform which has helped the operator firmly establish itself as a leader in Serbia.


Our cloud-based CRM and AI ecosystem will help AdmiralBet to enhance business growth by fostering deeper player engagement.”


Milan Djurmez, Head of Online Operations at AdmiralBet, added: “Symplify has mastered the art of CRM, and its complete solution will help drive our expansive growth vision.


We expect to immediately reap the benefits of being able to better engage with our community by showcasing the strength of our product.”


With this partnership, AdmiralBet is set to redefine user engagement, providing a seamless and personalized experience for its players, thereby solidifying its position as a premier gaming destination in Serbia.

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