TG Lab and Stake Forge Strategic Partnership for Colombian Market Entry
In a groundbreaking move, Stake, a leading global crypto casino and sportsbook, has marked its entry into the Colombian market with the support of cutting-edge platform provider TG Lab. The renowned crypto gaming operator has obtained the necessary license and approvals, paving the way for its debut in Colombia after acquiring Betfair Colombia earlier in the year.
The launch introduces Stake.com.co, offering an immersive online casino and sportsbook experience to Colombian players. Stake has strategically chosen TG Lab’s state-of-the-art modular iGaming and sportsbook platform, along with its customisable front-end solution and dedicated native mobile app, to deliver an unparalleled gaming experience in Colombia. The move aligns with Stake’s vision to establish itself as the foremost gambling brand in the country.
TG Lab, a platform provider known for its agility, modularity, and scalability, has been eyeing the Latin American market and identified Stake as the ideal partner for its entry. The collaboration signifies TG Lab's strategic move into the region, with plans to set up a dedicated office in LatAm. The company aims to form partnerships with additional operators and assist them in deploying their online casinos and sportsbooks across regulated markets in the region throughout 2024 and beyond.
The TG Lab platform empowers operators by providing them with control over technology, fostering product innovation, and reducing operational costs through advanced automation that replaces manual processes.
Ugnius Simelionis, CEO of TG Lab, expressed pride in the partnership, stating, “Stake is one of the largest gaming operators in the world, and we are proud to have been trusted to provide our platform and mobile app solutions for its move into Colombia."
Brais Pena, CSO at Stake, emphasized their ambitious international expansion plans and the significance of the Colombian market. He said, “In TG Lab, we have a proven platform and app provider that knows exactly what it takes to deliver a compelling player experience. This, combined with our brand, puts us on a sure path to success in Colombia.”
The collaboration sets the stage for a powerful synergy between Stake's global gaming expertise and TG Lab's innovative platform solutions, promising an exciting journey for both entities in the vibrant Colombian market.
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