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The Unit Expands into New Jersey With PlayStar Collaboration


The Unit Expands Into New Jersey With PlayStar Collaboration

The Unit, a renowned provider of nearshore product development for sports betting and iGaming, is set to make its debut in New Jersey through a strategic partnership with online casino operator PlayStar.


Following the approval from the Division of Gaming Enforcement (DGE), The Unit has obtained the necessary license to offer its cutting-edge, scalable, and efficient products to partners within the Garden State. With an impressive track record in delivering world-class services to the sports betting and iGaming sector globally over the past five years, The Unit specializes in product development across various industry domains, including Sports, Casino, Free-to-Play, and Gamification Platforms.


Under the agreement with the DGE, The Unit will serve as the frontend and native mobile development partner for PlayStar. PlayStar, which launched its online platform in New Jersey in September of the previous year, offers a wide range of live games such as roulette, baccarat, blackjack, and on-demand slots featuring popular titles like Starburst, Cleopatra, Megajackpots, and more. The operator also introduced a fully-personalized iGaming casino app in the state the following month.


Paddy Casey, Co-Founder at The Unit, expressed his enthusiasm about the collaboration, stating, "PlayStar is an incredibly promising and dynamic operator in the New Jersey iGaming market, and we are thrilled to join them on their journey. This marks a significant milestone for The Unit as we continue to provide leading services to operators, and we are excited about the growth opportunities that lie ahead for us in the state of New Jersey."


Dan Alexander, COO at PlayStar, commended The Unit and their commitment to delivering reliable and high-quality services, stating, "The Unit is an exceptional team that has built a strong reputation for their expertise and professionalism in gaming web and app development. We wholeheartedly recommend their services, and we are looking forward to collaborating with them as we continue to expand our operations."


The Unit's expansion into the New Jersey market through its partnership with PlayStar represents a significant milestone in their ongoing growth strategy. With their renowned services and expertise, The Unit is well-positioned to contribute to the thriving iGaming landscape in New Jersey, providing innovative solutions and driving the success of their partners in the state.

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