White Hat Studios And Xtremepush Join Forces To Boost Player Engagement
- iGaming Gazette
- 11 hours ago
- 2 min read

In a move set to redefine player engagement strategies across the U.S. iGaming landscape, White Hat Studios has announced a strategic partnership with Xtremepush, the global leader in CRM and loyalty marketing solutions.
This collaboration aims to deliver a powerful suite of gamified promotional tools integrated directly into White Hat’s most popular titles.
The partnership will see Xtremepush’s advanced engagement mechanics embedded into hit games such as Bankin’ More Bacon™ and Crazy Chilli™, allowing operators to deploy customizable Free-to-Play (F2P) promotional features. These include The Wheel, Open the Box, and the 5 Reel Slot—three fully brandable mechanics designed to enhance both player acquisition and long-term retention.
Bespoke Tools for a Tailored Experience
Each mechanic can be custom-fitted to operator preferences, aligning perfectly with brand identity and campaign goals. Whether used to reward loyalty, encourage repeat play, or celebrate special events, the tools are built to drive meaningful player interaction and increase lifetime value.
This agreement marks another step forward for White Hat Studios, known as the ‘House of Brands’ for its dynamic and recognisable game portfolio tailored to the U.S. market. The integration of Xtremepush’s tools underscores the provider’s broader strategy of equipping operators with cutting-edge marketing technology that pairs seamlessly with its premium game content.
Industry-Leading Innovation Meets Proven Results
Xtremepush, renowned for its data-led CRM and gamification solutions, brings a robust track record in helping iGaming brands deliver personalised campaigns that resonate with modern players. The firm’s technology is used globally to streamline customer journeys, boost retention, and maximise ROI for gaming operators.
Holly Fairweather, Director of Account Management at White Hat Studios, commented on the partnership, “We’re thrilled to join forces with Xtremepush to supercharge promotions on some of our most successful games.This partnership adds a new layer of innovation to our offering, giving operators the tools they need to create fully tailored, gamified campaigns that truly resonate with players.”
Morten Tonnesen of Xtremepush also expressed enthusiasm, “Working with White Hat Studios is a fantastic opportunity to bring our advanced engagement mechanics to a wider audience through iconic games that already have massive traction in the U.S. market.We’re excited to see the impact these bespoke campaigns will have for operators and players alike.”
As competition heats up across the U.S. iGaming sector, partnerships like this one between White Hat Studios and Xtremepush are helping operators stay ahead of the curve—delivering not just great games, but experiences that connect and captivate.
For more on this story and the latest developments in iGaming news, stay tuned to iGaming Gazette.
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